The Paradox of Choice – TED Talk
Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice.
In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.
http://www.ted.com/talks/barry_schwartz_on_the_paradox_of_choice
He discusses the stress of too many choices and the fear of regretting you made the wrong choice.
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